Archives / 2016 / October
  • key mobile app usage metrics
    Posted by Matt Milloway on Oct 10, 2016

    Key Insights from Mobile App Analytics

    Nearly every discussion of mobile content consumption references the benefits of collecting data. Knowing the specific metrics to track, however, and how these numbers might improve long-standing company goals is a less-talked about idea that needs to be visited in order to maximize the benefits of a mobile app. 

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